A cookie is a small data file made up of letters and numbers which is placed by a website on the device you use to access the internet. Cookies serve different purposes. We use cookies to help us to improve our site and to provide us with information about usage of the website. Certain third parties also place cookies on your device when you browse our website.

Most web browsers allow you to have some control over the placing of cookies on your device through your browser settings. To find out more about cookies, including how to see what cookies have been set and how to block, manage and delete them, please visit http://www.allaboutcookies.org/manage-cookies/.

Unless you have adjusted your browser settings so that it will refuse cookies, our system will place cookies on your device as soon you visit any page on our website.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below

The cookies used at www.www.virorides.co.uk are as follows:

Category: Statistics
Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
Cookie Name Purpose Provider Type Expiry
_ga Registers a unique ID that is used to generate statistical data on how the visitor uses the website. virorides.co.uk HTTP 2 Years
_gat Used by Google Analytics to throttle request rate. virorides.co.uk HTTP 1 day
_gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website. virorides.co.uk HTTP 1 day
collect Used to send data to Google Analytics about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels. google-analytics.com Pixel Session
Category: Marketing
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
Cookie Name Purpose Provider Type Expiry
NID Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads. google.com HTTP 6 months
rc::a This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. google.com HTML Persistent
rc::b This cookie is used to distinguish between humans and bots. google.com HTML Session
rc::c This cookie is used to distinguish between humans and bots. google.com HTML Session